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Alisha Katz, APR

Marketing Manager

Alisha Katz joined the BOB体育 Communications team in 2015 and serves as the marketing manager for BOB体育 Surgical Services, BOB体育 Shands Transplant Center, BOB体育 Advanced Lung Program and the BOB体育 Congenital Heart Center. Prior to serving in this role, Alisha worked as a marketing coordinator for the BOB体育 Florida Recovery Center, psychiatry, pathology, ophthalmology, urology, BOB体育 ShandsCair, emergency medicine/trauma, otolaryngology and radiology. She also served on the media on-call team for news inquiries after-hours. Originally from Miami, Alisha holds a bachelor鈥檚 degree in public relations from the University of Florida's College of Journalism & Communications with a minor in communication studies. After graduating magna cum laude from the university, Alisha served as the communications & research manager for the Gainesville Area Chamber of Commerce & the Council for Economic Outreach. Following her tenure at the Chamber, Alisha became the Director of Cinema & Development at the Hippodrome Theatre, Gainesville鈥檚 only professional regional theatre and art-house cinema. Alisha is an active member of the Junior League of Gainesville, the Ronald McDonald House of North Central Florida and the Florida Public Relations Association.

Stories by Alisha

A Fighting Chance: Jerry鈥檚 Story

Each day, Christina Arnette slides onto her finger a silver ring of the infinity symbol intertwined with a heartbeat. Stephanie Howard, R.N., a cardiac ICU鈥�

Jerry

A miracle for Micah

Each November, millions of Americans give thanks for family, friends, football and a feast on Thanksgiving. But for some families, like the Bowmans, this time鈥�

Micha Bowman

Taking to the air for care

For Shands Fletcher West, everything changed in a split second. The 28-year-old from Apopka was driving on Interstate 4 near Sanford on Feb. 27 when a car in鈥�

Man in a wheelchair and woman posing for a photo

Miss K鈥檚 Choppers

Nothing gives Kendall Lewis, better known as Miss K, more joy than seeing 鈥渉er鈥� helicopter flying high in the sky. And by 鈥渉er鈥� helicopter, we mean the鈥�

Albert and Alberta posing with a child

Beating the Odds: Ronny鈥檚 Story

In March, Ronald 鈥淩onny鈥� Pruitt, the head football coach for Union County High School in Lake Butler, and his wife, Robin, packed their bags for a spring break鈥�

Fixing a Tiny Broken Heart

Paul Neshewat is the epitome of a thriving, fifteen-month-old boy. When he鈥檚 not chasing after Hamlet, his family鈥檚 English bulldog, Paul can be found dancing鈥�

Unbreakable: Christina鈥檚 Journey

During a family vacation in 2003, Christina Miller noticed an unusual shortness of breath and fatigue as she traveled Europe. Christina, 17 years old at the鈥�

Home is Where the Heart Is

For Dawn and Keith Campbell鈥檚 10 children, home is where the heart is. The Campbell family, whose children 鈥� 3 biological and 7 adopted 鈥� range in age from one鈥�